February 2013 E-Newsletter

News from China National Tourist Office

Happy Chinese New Year from CNTO

On behalf of the China National Tourist Office in New York, I want to wish you all a wonderful Chinese Lunar New Year. This year marks the year of the snake, an animal that symbolizes characteristics such as cunning and tenacity. As we move into lunar year 4711, we wish you tenacity and cleverness to face whatever comes your way, and much good luck for you and your family. We invite you to celebrate with us and, as always, we welcome your feedback and continued cooperation in the future. Happy New Year to All!

China National Tourist Office, New York
370 Lexington Ave. #912
New York, NY 10017
Email: ny@cnto.org


Director Yaping Xue

 


Contents

Happy Chinese New Year from CNTO

New CNTO Website

CNTA Introduces New Global Logo

CNTO Study on Tourism to China

China Travel News

Upcoming Events

Airline Partner News

New Tourism Developments

Culture Corner


New CNTO Website

The China National Tourist Office (CNTO) recently launched a new website designed specifically for travelers from the U.S. The site, www.cnto.org, has been completely redesigned and updated with the goal of enabling tourists and travel professionals to learn more about China, its attractions, accommodations, and a multitude of information about traveling to and within China.

The website will continue to be developed over the next few months, with additions such as a new section that will allow tour operators to showcase their tours to and within China. These offers will be housed in a searchable database, which will not only assist consumers in finding appropriate tours and tour operators, but will also help to further the goal of keeping China top of mind with U.S. travelers and supporting you as a supplier partner.


CNTA Introduces New Global Logo

LogoThe China National Tourism Administration (CNTA), CNTO’s head office, has introduced a new global logo: “Beautiful China” (shown here). Using a stamp-like effect for the outer border, together with several typographic elements within the stamp, the new “Beautiful China” logo combines modern messaging with the ancient Chinese art form of calligraphy. The characters included in the logo represent travelers enjoying a journey to and within China and the colors speak to the sky, vitality, harmony, civic development, and give a nod to the Chinese national flag. The “Beautiful China” logo illustrates the international vision of tourism to China, and represents the welcoming Chinese Tourism Industry.


CNTO Study on Tourism to China

A–s “noted in our previous newsletters, the China National Tourist Office, through PhoCusWright, fielded a survey of more than 30,000 individuals, targeting U.S. adults who have traveled to Asia in the past two years or who are likely to travel again in the next two years. As promised, we will continue to share the results of this survey over the course of this year. This month, we focus on the amount of time travelers spend making a decision or researching in advance of their travel departure.

China Tourism Statistics

Interpretation: Thirty-one percent (31%) of travelers selected their vacation destination three to five months in advance of the actual trip departure; while some travelers took more time and some took less, three to five months was the timeframe before the trip date in which the majority of travelers made their decision, with six months to a year in advance being a distant second place. Interestingly, the majority of travelers only spent one to two weeks planning researching and selecting the destination before booking the travel.


China Travel News

SkiChina’s Yabuli Ski Resort Extends Ski Season into March
Skiers have another great late-season option this year, as China’s Yabuli Ski Resort will remain open until late March this season. Built atop Yabuli Sun Mountain (located near Harbin in Heilongjiang Province in northern China), the ski resort’s slopes offer all levels of trails, but feature excellent options for advanced skiers – the resort was the primary training venue for China’s national ski teams and the venue for the 1996 Asian Winter Games. In addition to ski slopes, Yabuli offers snowboarding, ice skating and tobogganing – the Yabuli Toboggan Run is currently the world’s longest. There are also several hotels and bed and breakfasts close to Yabuli Ski Resort, and more accommodations in the town of Yabuli itself. For more information on Yabuli Ski Resort, go to: http://www.yabuliski.com/english/.

HangzhouChina’s Hangzhou Launches International Marketing Campaign
Hangzhou, the capital of China’s Zhejiang Province, has launched a new campaign to promote tourism to more than a dozen countries around the world, including the United States. More than 800 years ago, Marco Polo visited Hangzhou and declared it “the most splendid city in the world,” and the destination continues to live up to this reputation today. With seven World Heritage Sites, the start of the Grand Canal in China, many magnificent museums, and more than 5,000 years of rich culture for visitors to enjoy, Hangzhou is truly a splendid city.

away.comAway.com Selects China as the Best Ten-Day Vacation for 2013
China was named the winner of “2013’s Best Ten-Day Vacations” by Away.com, an editorial division of Orbitz.com. Away.com explains in the article why they selected China for this honor, and states that there are a “billion reasons to visit China – and one of them is a bullet train that recently broke the world speed record in testing. The line, slated to open in 2013, will connect the country’s highlights: Beijing (Forbidden City and Great Wall), Xi’an (Terracotta Warriors), and Chengdu (giant pandas). Chengdu to Xi’an will take two hours, not 13 to 17; Beijing to Chengdu will take six hours, not 26. And there’s no shortage of places to stay: 1,200 hotels are being built in China over the next two years – more than in any other country worldwide.” To see the full article, go to: http://away.com/vacations/travel-ta-2013-s-best-ten-day-vacations-china-sidwcmdev_160328.html.

Anantara SanyaAnantara Sanya Resort and Spa Opens
The Anantara Resort and Spa, a seaside resort in China’s Hainan Province and situated between a lush mountain region and the South China Sea, has recently opened. The resort boasts 122 rooms and suites, including a number of pool villas; four restaurants with a contemporary Western twist on traditional Asian fare; swimming pools; a golf club and seaside activities. The Anantara Spa offers a variety of treatments, including many that draw on Chinese tea rituals. For more information on this new property or to book a stay for your clients, go to: www.sanya.anantara.com.


Upcoming Events in China

GITFGuangzhou International Travel Fair (March 7-9, 2013)
GITF, an international travel fair in China, has long been recognized as an important exhibition for industry buyers. Since 1993, the GITF has served as a place of influence on the tourism industry at home and abroad. For more information on the event, go to http://www.chinaexhibition.com/Official_Site/11-1850-GITF_2013_-_Guangzhou_International_Travel_Fair_2013.html.

Nanjing Int Expo CenterNanjing International Expo Center (March 15-17, 2013)
Branded as “CMT China,” the Nanjing International Expo brings more than 20,000 attendees from domestic and international destinations with the shared focus of tourism products and services. This year’s event will include a spa and hot springs theme area, a golf tourism theme area, and a hiking and biking theme area, among other sections. For more information, please visit: http://www.njtf.com.cn/English.


Airline Partner News

China Eastern AirlinesNew Direct Flights from San Francisco to Shanghai on China Eastern Airlines
Starting April 26, 2013, China Eastern Airlines will begin daily direct flights between Shanghai Pudong Airport (PVG) and San Francisco International Airport (SFO). Flights from San Francisco will depart at 12pm and arrive in China by 4:30pm; returning flights from Shanghai take off at 1pm and arrive at SFO by 9:30am.

Hainan AirlinesHainan Airlines to Launch Chicago to Beijing Service this September
Starting September 3, 2013, Hainan Airlines will begin non-stop service between Beijing (PEK) and Chicago International Airport (ORD). This service will include four flights a week (Tuesday, Thursday, Saturday and Sunday) and is in addition to Hainan Airlines’ existing direct flights to Beijing from Seattle and Toronto.

China AirAir China to Launch Non-Stop Service Between Houston and Beijing
Starting July 11, 2013, Air China will commence service between Houston’s George Bush Airport (IAH) and Beijing (PEK) four times a week.


New Tourism Developments

Beijing International AirportChina Approves Second Beijing International Airport
By October 2017, Beijing will have a new international airport to handle the increasing air traffic in the region. The new airport will have eight runways for civilian traffic and a ninth runway for military use. The current airport, Beijing International Airport, ran close to its capacity last year, handling 73.9 million passengers (with a capacity of 76 million passengers); the proposed new airport will have a capacity of at least 60 million passengers. To read more about the new airport development, visit: http://www.chinadaily.com.cn/business/2011-06/22/content_12753295.htm.

Jin Jiang Management CompanyJin Jiang Hotel Management Company to Open New Hotels in Jianhu and Yancheng
Jin Jiang International Hotel Management Company Limited will be opening new hotels in Jianhu and Yancheng, China. In Q3 2013, the Jin Jiang Joy Lake Hotel, located in Jianhu County in Jiangsu province, will open. This 5-star, 24-story hotel will feature 285 guestrooms in addition to a range of suites, meeting and conferences rooms, a multi-functional hall (which can accommodate up to 820 people), a business center, several restaurants, a gym, spa, yoga room, table tennis room and beauty salon. In May 2013, the Mincheng Jin Jiang Hotel in Yancheng City will open. This 5-star, 21-story hotel will have 231 guestrooms, as well as an Executive Club Lounge on the 19th floor which will provide exclusive treatments and services for business travelers. The hotel also features a range of meeting and ballrooms which can cater to a variety of banquets, conferences and events, on-site restaurants including private dining rooms, a swimming pool, tennis court, sauna, spa, yoga room and fitness center.

Ritz-CarltonRitz-Carlton to Open New Property in Tianjin Later This Year
The Ritz-Carlton hotel chain will open its first hotel in the Chinese city of Tianjin later this year. Tianjin is located in northeast China (with a 30-minute link to Beijing via high-speed train). The hotel will feature 277 rooms, four restaurants and bars, a lounge for club and suite guests, conference and meeting facilities, an indoor swimming pool and fitness and spa facilities.


Culture Corner

Culture CornerThe grottoes and niches of Longmen contain the largest and most impressive collection of Chinese art of the late Northern Wei and Tang Dynasties (316-907). These works, entirely devoted to the Buddhist religion, represent the high point of Chinese stone carving.

In 2000, the Longmen Grottoes were added to the UNESCO World Heritage List for their manifestation of human artistic creativity and perfection of an art form.

 


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